The Zestify Journal

FIELD NOTES ON
THE AGENTIC
WEB.

Notes from a nimble digital studio in England.

New Website for The Roost Devon

Zestify, the Somerset-based web design and digital agency, is delighted to announce the launch of the new website for The Roost Devon, the boutique hotel in Cul…

Jason Etheridge

30 September 2026

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Latest

3 articles

30 September 2026 • 2 min read

Zestify Launches New Website for Bridgwater Dog Boarding Provider Footprints with Pawprints

Zestify, the Somerset-based web design and digital agency, is delighted to announce the launch of the new website for Footprints with Pawprints, the licensed do…

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5 June 2026 • 7 min read

What Is an Agentic-First Workflow (and Why It Matters)

Agentic-first isn’t really about the AI. It’s about deciding that your time is for thinking, not for copy-pasting. The technology just finally caught up to the ambition.

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4 June 2026 • 7 min read

"AI" Means Everything, Which Means It Means Nothing!

There's a thermostat in my hallway that the manufacturer proudly calls "AI-powered." It turns the heating off when nobody's home. My nan did the same…

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